The group, which says it is nonpartisan and doesn't endorse candidates, is promoting three goals for education: higher standards, effective teachers and more support for learning, according to Executive Director Marc Lampkin who worked on President Bush's 2000 campaign. The organization's $60 million "Ed in '08" campaign began in late April to coincide with a presidential debate and includes television public service announcements from celebrities including West and actors Ron Livingston from "Sex and the City" and Maura Tierney from "ER.